Social network Facebook in January 2010 has become the most visited sites on the Internet. This clearly shows that Facebook is an advertising channel, whose potential would like to if Google Adwords advertising, nobody had overlooked. Facebook is an advertising medium as suitable for all types of products and services and given the increase in users over 30 years, it can not be denied or high kúpyschonosť its visitors. The business use of Facebook in Slovakia are associated and marketing benefits that can not be achieved by other advertising channels.
Current is on Facebook registered more than 1,550,000 Slovak users, of which there are more than 1,250,000 is older than 18 years. Facebook advertising known as the Currently reach more than half of Slovaks active on the Internet.
More than 50% of registered active users logs on to Facebook at least once a day. The activity of Facebook users while still growing and to it updated with the possibilities and the benefits that brings Facebook advertising.
At present, more than half a million people over 30 years. People over 35 are najrýchlešie growing age group on Facebook, which also indicates a high kúpyschonosti its visitors.