This is how the successful grow. Hairless and technology that propels them forward.

Bezva vlasy Case Study This is how the successful grow. Hairless and technology that propels them forward.

Towards stability, performance, and scalability

Behind the new generation of B2C and B2B solutions Bezvavlasy stands CMS BUXUS – a strong, robust, and scalable platform that gives brands the freedom to grow without limits. Thanks to more than 27 years of development, BUXUS can meet the most demanding requirements for speed, extra performance, UX design, and integration with external systems.

Objectives of cooperation

The client was looking for a custom solution, the main goal of which was:

To connect ERP, warehouse management, three different suppliers, and the B2B zone into one reliable ecosystem.

This new, stable, and efficient system had to handle both B2C and B2B operations, ensure seamless integration with external platforms, and at the same time meet the requirements for a modern, user-friendly e-shop.

Main areas of cooperation

HTML / CSS of the supplied graphics

  • CMS BUXUS
  • end-to-end testing

Key milestones of cooperation

Technical Specification

A robust solution requires a solid foundation in the form of project documentation that considers every detail.

Launch in Slovakia and Hungary

We started with the Slovak and Hungarian versions of the e-shop. In May 2023, we kicked off the collaboration with the first step – creating e-shops within Slovakia and Hungary. Bezva vlasy approached us with an already finished graphic design, which we programmed within our own CMS BUXUS. The launch of new e-shops on CMS BUXUS, which handled the most demanding time of the year, Black Friday, and the Christmas rush without any issues.

End-to-end Testing

We ironed out the bugs through end-to-end testing. To cover all possible shopping process scenarios, we subjected the new e-shop to a full day of end-to-end testing with the client's participation. Simulation of hundreds of shopping scenarios to fine-tune every detail from order to dispatch. Thanks to this, we went through various purchase variants (selection of different types of delivery, payment, their combinations, etc.) and uncovered potential pitfalls.

Launch of the Most Important Market CZ

We launched the Czech version www.bezvavlasy.cz. After the successful deployment of the Slovak and Hungarian versions, the client entrusted us with his core focus – the e-shop for the Czech Republic. A specialty of the entire solution is a separate B2B zone for hairdressers, salons, and barbershops with pricing at different levels. In addition, customer accounts in the partner B2B zone operate based on dynamic ranking, which needed to be transferred into special prices for each item. 

Results of cooperation

The new e-shop today is built on technology that is ready for growth:

  • Handles high volumes of traffic and transactions.

  • Allows rapid expansion into new markets thanks to AI translations in a single multi-admin.

  • Offers flexible options for supporting B2B partners in the form of dynamic pricing, motivational benefits, order history.

  • Connects multiple suppliers in one powerful system.

  • Reduces errors and increases efficiency through process automation.

  • And maintained organic positions during the migration of more than 10,000 products.

Thanks to a robust technological foundation, Bezvavlasy can continue to grow, innovate, and strengthen its position among the strongest brands in the segment.

Summary through the eyes of ui42

Hairless is a unique project and at the same time a challenge that we managed to fulfill thanks to the skill and scope of our programmers in a one-stop shop agency and a custom technical solution. We are glad that despite such a large-scale intervention, we redirected more than 10,000 products in the e-shop without compromising their organic traffic. 

How does Bezva vlasy evaluate our cooperation?

We have had an excellent experience with ui42; working with them is always professional and efficient. Special thanks go to project manager Rastislav Sásik, whose leadership and organizational skills have significantly contributed to the success of our projects. His attention to detail and problem-solving abilities continuously convince me that we have chosen the right partner. Of course, I recognize that this success is due to the entire ui42 team, who do an outstanding job.

Thank you, and I look forward to more successfully completed projects.

Lukáš Adámek

job position

Contact us

By submitting the form, you give your consent to processing your personal data and electronic communication.
Our agency adheres to the rules and principles of Fair Tender.

 

Thank you for subscribing!
One more step to go. Click on the confirmation link in your email.
Oops! This email is already registered.
Email We already have it in the database, please check your inbox or use a different email.
Oops! This email is incorrect.
Email It doesn't have the correct format.
Oops! Unknown error.
Please, try again later.