Najšport Case Study How we turned a small retailer into a giant
Najšport is a haven for athletes of all levels. Amidst the competitive environment of online and retail, it faced a challenge in 2023 to strengthen its name and effectively reach a wider audience. Our mission was clear: increase profitability, reduce OPEX and at the same time set up targeted communication that captivates all sports enthusiasts - from amateurs to professionals across Slovakia.
Results of our cooperation (YoY)
+ 55 %
Google Ads revenue
+ 130 %
Meta Ads revenue
+ 44 %
price comparison website revenue
+ 61 %
online revenue
Collaboration between ui42 and Najšport
About our successful and long-lasting cooperation with Najšport we wrote last year, but our work did not end there. It started to take on new dimensions with year-round marketing cooperation. Thanks to one-stop shop services, we were able to elevate the marketing and brand of Najšport to a new level. In addition to managing the e-shop on our editorial system BUXUS, which we continuously optimize and improve, we also focused on its CX/UX optimization, management of PPC campaigns on Google, Meta, and Heureka, as well as on purchasing media space.
Objectives of cooperation
- increase profitability
- reduce PNO
- communicatively support the relocation of the store
- CRO
- CX/UX optimization
Main areas of cooperation
- Google Ads
- Meta Ads
- Price comparison website
- E-commerce tips and improvements
- Optimization of UX
- Media
Contact us
Do you also want a tailor-made marketing strategy?
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Andrej Kajan
CEO
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Petra Klemová
Sales & Marketing Specialist
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Radka Páleš
Helpdesk
