Ahooy Case Study Case Study Generali
Who is Generali?
Generali counts among well established and strong players in the Slovak market. It offers quality products ranging from life and vehicle insurance to property, accidental injury and travel insurance. Generali is proud of their pro-client attitude and individual tailor-made solutions. Their efforts have been appreciated and translated into many awards that Generali have been gaining annually at prestigious competitions organised by insurance and financial institutions.
Cooperation of Generali and ui42
The foundation stone of our cooperation was an online tool - a collision and liability car insurance calculator which can be found on Generali’s website. It helps clients not only calculate their insurance price according to the selected parameters but also purchase it online. Before Generali published the new redesigned version on their website, it decided to put both versions (old and new version of the calculator) to a test in our UX lab.
Average Page Load Time
The icing on the cake is the indicator which points towards sunlit uplands for Ahooy online shop in upcoming seasons of 2021. In the second half-year, we can tell that thanks to the new dedicated server, from one day to another, average page load time was decreased under 3 seconds.
Average Page Load Time
The icing on the cake is the indicator which points towards sunlit uplands for Ahooy online shop in upcoming seasons of 2021. In the second half-year, we can tell that thanks to the new dedicated server, from one day to another, average page load time was decreased under 3 seconds.
Comparisons between 2018 and 2021
Detailed statistics of Ahooy online shop
You can clearly see the progress after 2019, when the cooperation of ui42 and Ahooy started.
+ 47 %
Increase in Users
+ 66 %
Revenue
Average Page Load Time
The icing on the cake is the indicator which points towards sunlit uplands for Ahooy online shop in upcoming seasons of 2021. In the second half-year, we can tell that thanks to the new dedicated server, from one day to another, average page load time was decreased under 3 seconds.
Detailed statistics of Ahooy online shop
You can clearly see the progress after 2019, when the cooperation of ui42 and Ahooy started.
+ 47 %
Increase in Users
+ 66 %
Revenue
Average Page Load Time
The icing on the cake is the indicator which points towards sunlit uplands for Ahooy online shop in upcoming seasons of 2021. In the second half-year, we can tell that thanks to the new dedicated server, from one day to another, average page load time was decreased under 3 seconds.
Detailed statistics of Ahooy online shop
You can clearly see the progress after 2019, when the cooperation of ui42 and Ahooy started.
+ 47 %
Increase in Users
+ 66 %
Revenue
Average Page Load Time
The icing on the cake is the indicator which points towards sunlit uplands for Ahooy online shop in upcoming seasons of 2021. In the second half-year, we can tell that thanks to the new dedicated server, from one day to another, average page load time was decreased under 3 seconds.
Extraordinary actions ask for extraordinary solutions. That’s how “unique” happens
Unique e-commerce business plans ask for really matchless solutions.
We at ui42 are glad to be part of this successful Ahooy online shop story. The two gentlemen from Orava sometimes tend to be a little unorthodox in their methods (when they leap first and look around later) but that only makes this cooperation more challenging and closer to our hearts.
The results? Modern and fully functional online shop with unique design pieces, poised for expansion abroad.
What Generali said about our cooperation.
We were troubled with the low conversion rate of our old collision and liability insurance calculator. Together with ui42, we dived into usability testing and managed to eliminate lots of UX imperfections which were interfering with our user's positive experience but which we had not been able to identify. At the same time, we were provided with detailed suggestions for adjustments and improvements which significantly helped increase our calculator’s conversation rate and move it to a brand new quality level.
Let's have a chat
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Andrej Kajan
CEO
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Petra Klemová
Sales & Marketing Specialist
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Radka Páleš
Helpdesk
