What does it mean

Marketing is a process in which organizations or individuals identify, create, and deliver value to their customers while simultaneously gaining value from them. Marketing includes various activities such as market research, planning and implementing marketing campaigns, promotion and advertising, as well as monitoring and analyzing results.

More info

The goal of marketing is to increase awareness of a product or service, convince potential customers of the benefits and gain their interest, purchasing power, and loyalty. Marketing can be carried out through various channels, including traditional media such as television, print, and radio, as well as through digital media such as websites, social media, and email marketing. Successful marketing requires thorough market and competition research, proper planning and implementation of strategies and campaigns, effective promotion and advertising, as well as monitoring and analyzing results with the aim of improving and optimizing future marketing activities.

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