Articles on the topic: Online Marketing
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How to encourage higher interaction on the website or in the app? Try gamification
Gamification is one of many strategies to gain and maintain user interest on a website. Does this term evoke the idea of a game in you? Actually... -
Facebook Advertising – how to set it up, how does it work, and what is its cost?
Facebook advertising delivers great results if it is set up correctly. Among other performance marketing strategies, it is one of the most sought... -
How to shop online through Temu and what to watch out for when purchasing?
Online shopping brings undeniable advantages compared to shopping in brick-and-mortar stores. This is also the reason why new opportunities ... -
What is a marketplace and is it worth selling through them?
The term marketplace is no longer a novelty in our vocabulary. On the contrary, they are growing like mushrooms after the rain. Globally known... -
Google Ads – 7 Tips to Make Your Advertising More Effective
PPC advertising through Google Ads is one of the most frequently used online channels, where you can promote your products or services. However... -
13 Secret Tools for Google Ads Campaign Optimization: How to Achieve Online Dominance?
In the jungle of digital marketing, where a relentless battle for customers takes place, Google Ads is a powerful tool that can help you achieve... -
How much of the marketing budget to allocate to the brand?
A common question not only from our clients. But to get to the answer, let's summarize what a brand actually is and what are "those other campaigns... -
What is PPC advertising and what types of campaigns do we know in Google Ads?
PPC advertising is one of the most commonly used tools in online marketing. From the English translation "pay per click", it follows that the... -
5 Foundations for Properly Scaling Your E-commerce Business
Successful scaling of your e-commerce business requires more than just increasing investments. By implementing these five fundamental strategies... -
Get Inspired by the Story of an E-commerce Store that Surpassed Targets by 156%
Kompava is among the Slovak leaders in the field of nutritional supplements also thanks to the expert consulting of ui42, performance marketing...