Articles by the author: Andrej Kajan
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Building a brand and performance do not have to be at odds, aim for Brand Performance
Brand performance represents the connection between brand building and measurable performance. It shows how the strength of the brand – its ... -
5 Foundations for Properly Scaling Your E-commerce Business
Successful scaling of your e-commerce business requires more than just increasing investments. By implementing these five fundamental strategies... -
15 Irresistible Call to Actions: Swipe Your Way to Conversion Success
The call to action (CTA) is your digital storefront's siren song, enticing customers to step inside and explore. But crafting a truly captivating... -
Improving the UX of one of the most successful navigation apps in the world
Sygic provides a superior driving experience in the US, UK, and Germany thanks to improved B2B usability. -
Dedoles: A success story powered by BUXUS CMS
How BUXUS CMS handles a nearly 200% increase in traffic to Dedoles' website caused by a marketing campaign. -
The Brand Manual Revelation: Unleashing Brand Power with Clear Guidelines
Unlock the secrets of a powerful brand with the revelation of the brand manual. Discover how clear guidelines can unleash the true essence of... -
Building a Brand Empire with a Comprehensive Brand Manual
Unifying the graphic elements for Koku and designing their use for marketing communication, both online and offline. -
TOP results of e-commerce projects from 2023
Despite the fact that Slovak e-commerce was in decline in 2023, we at ui42 experienced a rich and dynamic year, full of successful... -
How to Increase Conversion and Average Order Value by AI?
ui42 solutions are based on cutting-edge AI technology. UI42 uses the latest AI algorithms and techniques to develop recommender systems... -
How To Scale Your Business in CEE region
Elevate Your Business to New Heights: Scaling Online Marketing Strategies for CEE Expansion