Articles by the author: Daniela Marušková
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Black Friday attracts not only customers. How not to fall for scammers?
236 euros. According to a survey by Visa, this is how much the average victim of online fraud in Slovakia loses. And yet, a single click on ... -
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PHP2Shell: At ui42, we didn't have to shut down a single website. We intervened in 200 projects.
Critical PHP vulnerabilities required a response even in ui42. In 200 projects, we first adjusted the PHP and Apache configuration, then deployed... -
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When to start preparing Christmas campaigns?
It's still 30 degrees outside, colleagues are gradually going on vacations, and Christmas is probably the last thing you want to think about... -
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Strategic Digitization of a B2B Company 3/3: Digitization Roadmap for the CEO
In the first article, we showed that digitalization is not an IT project, but a strategic change in the way a company operates. In the second... -
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Strategic Digitization of a B2B Company 2/3: Automation is not AI.
If you ask managers today where they want to use AI in the company, you often get similar answers: "We want to automate orders.""We want to... -
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Strategic Digitization of a B2B Company 1/3: Why AI is Not the First Step
When we talk to directors of manufacturing, distribution, or wholesale companies today about the challenges they face, the topic of digitalization... -
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The number of steps in the cart does not determine the conversion of the e-shop. This does.
Every other UX article tells you: "fewer steps in the cart = higher conversion." Data from a sample of 150 e-shops allowed us to prove that ... -
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Innovations are not about discarding the past. They are about building the future on it.
When a company announces today that it is focusing on AI, it often sounds like it has decided to start anew. A new direction. A new identity... -
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Digital Pie 2026: four awards out of six. Our best year yet.
Six nominations. Four awards. One of the strongest results we've ever brought from Digital Pie. Hats off to all the agencies that took home... -
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Management and strategy of working with AI tools in large companies
The most common mistake founders make is thinking that they are the ones who brought AI into the company. Humans are creative and comfortable... -
