Articles on the topic: Interesting Facts
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The number of steps in the cart does not determine the conversion of the e-shop. This does.
Every other UX article tells you: "fewer steps in the cart = higher conversion." Data from a sample of 150 e-shops allowed us to prove that ... -
Withdrawal from the contract online: From June 19, 2026, e-shops will face a new obligation
The amendment to the Consumer Protection Act introduces the obligation to allow customers to withdraw from the contract directly online. The... -
Business Guide AI Enterprise
Ongoing overview of news from the world of AI focusing on development, e-commerce, and business. Follow technological innovations, new tools... -
Andromeda in Meta Ads changes ad performance
Advertising on Meta has changed so dramatically over the past few years that most marketers are still playing by rules that no longer apply.&... -
When will the AI agent start lying to the user? We tested 5 models.
At ui42, we have been thinking for a long time about how to deploy AI agents responsibly, especially where they make decisions for us. Reporting... -
Digital Pie 2026: four awards out of six. Our best year yet.
Hats off to all the agencies that took home a trophy or made the shortlist this year; the bar in Slovak digital is rising every year, and that... -
Meta Ads Creative 2026: Why does the algorithm need data and authenticity today, not just a nice visual?
If you had asked a few years ago what makes a good advertisement on Facebook or Instagram, the answer would have been simple: a nice visual, ... -
The client thought he was growing. We showed him he was bleeding.
Revenue is rising, campaigns are working, PNO and margin are holding. Everything seems to be in order. This is exactly how the data of many ... -
What is Google Ads advertising and when does your e-shop need it?
If you want to quickly increase traffic and sales, Google Ads is among the most effective online marketing tools. Unlike SEO, which delivers... -
The Best SEO Tools in 2026: Which Ones Are Worth Using?
SEO is not about feelings, but about data. If you want to grow in organic search, you need to know what people are searching for, how the competition...
