-
Finax Case Study: Digital Transformation of an Investment Platform Built on User Research
For the Slovak fintech platform Finax, we conducted qualitative UX research and subsequently redesigned the website - onboarding, product pages... -
UX & CX Transformation of the City of Bratislava: Simpler Services. Better Experience. More Satisfied Residents.
In collaboration with the Innovation and Digital Services Department of the City of Bratislava, we are transforming fragmented websites into... -
Information Architecture: The Foundation of an Effective User Experience
The ability of users to quickly and intuitively find the necessary information is one of the decisive factors for the success of digital products... -
World Usability Day 2024 and How Accessibility is Changing the Digital World
On November 12, Bratislava once again became the center of the UX community on the occasion of the 15th annual World Usability Day conference... -
The purpose of the usability testing
Usability testing or usability testing is a way to uncover flaws or barriers in your product or service that often prevent your customers from... -
Improving the UX of one of the most successful navigation apps in the world
Sygic provides a superior driving experience in the US, UK, and Germany thanks to improved B2B usability. -
Higher product conversion rate thanks to UX research by +56%
The result of usability testing and applied recommendations was a new Generali calculator for mandatory legal insurance, which achieves clearly... -
Modernization of the website with the aim of a better customer experience
A complete restart of the PSS brand in the form of a comprehensive new website project, from input analysis to automated and selenium tests. -
7 UX tips for improved faceted search
Faceted search is a technique that allows users to narrow down their search results. By filtering product parameters (colour, price, size, availability... -
How does UX testing proceed?
When developing a product or service, it is important to listen to the voice of the customer. UX testing will help you understand how users ...
UX Testing
Popular articles
ChatGPT Ads are here, are you ready?
-
02.09.2026 8 min read
Who is a design engineer and what do they do? A discipline at the intersection of design and code
-
02.09.2026 10 min read
When to start preparing Christmas campaigns?
-
12.08.2026 3 min read
Strategic Digitization of a B2B Company 3/3: Digitization Roadmap for the CEO
-
Daniela Marušková + 1 ďalší
-
10.08.2026 13 min read
Strategic Digitization of a B2B Company 2/3: Automation is not AI.
-
Milan Kurečko + 1 ďalší
-
27.07.2026 7 min read
Topics
- All topics
- 360° campaigns
- B2B
- Branding
- BUXUS by ui42
- Case study
- Online Shop
- Expansion
- Chatbot
- Book About Online Shops
- Creatives from ui42
- News
- One-stop shop
- Online Marketing
- Web Accessibility
- SEO
- ui42 birthday
- ui42 team
- Artificial Intelligence
- UX Design
- UX faux pas
- UX Testing
- UX/CX
- Web Development
- Web Analytics
- Website Story
- Interesting Facts
News
-
Strategic Digitalization of a B2B Company 2/3: Automation is not AI. It is the result of well-established IT processes.
30.07.2026 -
From August 17, 2026, the bidding logic in Google Ads is changing, and most advertisers will only find out when their performance drops. How can this be prevented?
30.07.2026 -
Strategic Digitization of a B2B Company 1/3: Why AI is Not the First Step
30.07.2026 -
The new AI brain directly in Meta Ads, Andromeda, which completely rewrote the way ads are distributed. How to create powerful Meta Ads in 2026?
12.05.2026 -
We tested 5 AI models in 480 scenarios. Find out when the AI agent starts lying, what causes it, and how to prevent it in practice.
27.04.2026 -
We won the Digital Pie. Check out the award-winning works of ui42 for Najšport, Vaša Lekáreň, and Dučplant and find out why the success rate matters, not the volume.
27.04.2026 -
Change your approach to Meta advertising. Discover why authentic UGC wins over sterile design in 2026 and how to increase ROAS using data.
17.04.2026 -
If you want to quickly increase traffic and sales, Google Ads is among the most effective tools in online marketing. How to create effective Google ads?
07.04.2026 -
Which SEO tools are free and which are worth paying for? Check out our selection for keyword analysis, technical audit, and link building.
31.03.2026 -
What new insights did the CX breakfast by ui42 bring? We talked with guests about how AI is actually entering UX/CX processes and what it means for companies.
26.03.2026