PR
What does it mean
PR stands for Public Relations. It's the strategic communication process of building and maintaining positive relationships between an organization (like a company, government agency, or non-profit) and its publics (stakeholders, customers, media, etc.).
More info
PR includes a wide range of activities, such as:
- Press releases and media communication: PR managers inform the media about news and activities of the organization to gain positive media coverage.
- Event organization: PR managers organize various events, such as press conferences, seminars, and workshops, to connect with target groups and present the organization to them.
- Collaboration with influencers: PR managers collaborate with influencers on social networks and in other areas to spread positive messages about the organization.
- Corporate social responsibility: PR managers engage in corporate social responsibility activities to improve the image of the organization and strengthen its reputation.
- Internal communication: PR managers also communicate with the organization's employees to inform them about news and activities and build their loyalty.
PR is an important tool for all types of organizations
- Companies: PR can help companies build strong brands, attract customers, and improve their reputation.
- Non-profits: PR can help non-profits raise awareness of their activities and gain donor support.
- Government agencies: PR can help government agencies communicate with the public and build trust.
To achieve success in PR, it is important to have clearly defined goals and strategies. It is also important to measure the results of PR activities to track their effectiveness.
Latest news
Premium feed. Premium platform. Maximum impact.
-
02.12.2025
-
1 min read
Black Friday 2025 in numbers: The eCommerce market reports a year-on-year decline of 10%, but it is far from a black scenario.
-
02.12.2025
-
4 min read
GEO is here: the share of e-shop visits from AI assistants has increased 8-fold since the beginning of the year
-
05.11.2025
-
3 min read
Holistic Growth. ONE-STOP-SHOP Impact. 424% Results.
-
05.11.2025
-
1 min read
State holidays and days of rest in Slovakia in 2026
-
31.10.2025
-
3 min read
The outage of Packeta and Clarity tested e-commerce. ui42 stood firm
-
30.10.2025
-
2 min read
Building a brand and performance do not have to be at odds, aim for Brand Performance
-
22.10.2025
-
3 min read
News: Meet – these are the creatives from ui42
-
21.10.2025
-
2 min read
Preparations for Black Friday in full swing: Haven't you forgotten anything?
-
15.10.2025
-
4 min read
Optimization of data in Ahrefs: The key is MCP servers
-
13.10.2025
-
3 min read
Contact us
Do you need any assistance?
Do you need any assistance?
Don't miss out on the latest news from the world of UX, programming, analytics, and marketing.
Thank you for subscribing!