Cookies

What does it mean

Cookies are small text files that collect certain information about a website visitor, used by almost every website or application.

More info

Bearing the name of a common sweet, they are beneficial for the website operator themselves, as well as for the user. In reality, this means that with the help of cookies, the website identifies the visitor and optimizes itself according to their last visit. The result is pre-filled settings or data that are not required to be entered by the user redundantly when filling out forms. Cookies pair a unique user ID with their specific settings. You can comfortably browse through pages across the website, or even leave it without having your shopping cart emptied.

Latest news

How to sell through a marketplace?

How to sell through a marketplace?

Online sales are no longer just about your own e-shop. Thanks to marketplace platforms, you can sell quickly, easily, and without high entry...
Even a small assistant can create a big show: traffic from AI is of higher quality than you think.

Even a small assistant can create a big show: traffic from AI is of higher quality than you think.

The share of AI assistants in revenue is higher than their share in e-shop traffic.
GEO is here: the share of e-shop visits from AI assistants has increased 8-fold since the beginning of the year

GEO is here: the share of e-shop visits from AI assistants has increased 8-fold since the beginning of the year

Even though it may seem that the share of traffic generated by AI assistants is still low, the trend from recent months shows dynamic growth...
Optimization of Websites for AI: How to Adjust the Content and Technical Aspects of Your Website?

Optimization of Websites for AI: How to Adjust the Content and Technical Aspects of Your Website?

In the previous article Website Optimization for AI: How to Be Visible and Cited by AI Tools? we explained why AI optimization is the new...
How to effectively sell on Allegro?

How to effectively sell on Allegro?

Allegro is a marketplace that ranked a close fourth in the top online marketplaces list, right behind big names like Amazon, Etsy, and Ebay. ...
Google and Bing are starting to index Instagram posts: What does this mean for brands and SEO?

Google and Bing are starting to index Instagram posts: What does this mean for brands and SEO?

Until now, Instagram has largely been a closed ecosystem – the content that users and brands published was not accessible to search engines. ...
Optimization of Websites for AI: How to Be Visible and Cited by AI Tools?

Optimization of Websites for AI: How to Be Visible and Cited by AI Tools?

SEO is not dead, it is just evolving into GEO today. Browser searching, clicking through dozens of links just to find the right answer will ...
Eyes4ICU x ui42: AI Recommender of the Future for E-commerce

Eyes4ICU x ui42: AI Recommender of the Future for E-commerce

Imagine a recommendation tool that not only knows what you want to buy but also knows exactly where to show it to you on the e-shop so that ...
ui42 on the shortlist for Zlatý středník in the category Launch, Relaunch, Rebranding

ui42 on the shortlist for Zlatý středník in the category Launch, Relaunch, Rebranding

We proudly announce that we have made it to the shortlist of the prestigious Czech-Slovak competition Zlatý středník 2025 – in the category ...
The most popular apps in Slovakia in 2025: Who is preliminarily reigning the rankings?

The most popular apps in Slovakia in 2025: Who is preliminarily reigning the rankings?

The digital world is constantly changing, and so are our mobile screens. The first half of 2025 clearly shows that Slovaks are increasingly ...

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