What does it mean

CTA stands for Call To Action, which translates into Slovak as výzva k akcii. This refers to a phrase or button that is used to prompt an action on a webpage or in an advertisement.

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The goal is to motivate the website visitor or advertisement reader to take a specific action, such as ordering a product, subscribing to newsletters, filling out a contact form, and the like. CTA is an important tool for achieving conversions and success in online marketing and advertising campaigns. It is important that this call to action is clearly formulated, understandable to website visitors or advertisement readers, and that it is prominently placed on the page or in the advertisement.


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