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Meta Ads Creative 2026: Why does the algorithm need data and authenticity today, not just a nice visual?
If you had asked a few years ago what makes a good advertisement on Facebook or Instagram, the answer would have been simple: a nice visual, ... -
The client thought he was growing. We showed him he was bleeding.
Revenue is rising, campaigns are working, PNO and margin are holding. Everything seems to be in order. This is exactly how the data of many ... -
What is Google Ads advertising and when does your e-shop need it?
If you want to quickly increase traffic and sales, Google Ads is among the most effective online marketing tools. Unlike SEO, which delivers... -
The Best SEO Tools in 2026: Which Ones Are Worth Using?
SEO is not about feelings, but about data. If you want to grow in organic search, you need to know what people are searching for, how the competition... -
Custom E-commerce store: How much does it cost and who is it suitable for?
Custom E-shop is one of the options for building an e-commerce solution for your project and selling online. Although it has undeniable advantages... -
CX Breakfast ui42: How AI Really Changes Work in CX Teams
At the last CX breakfast at ui42, we talked with experts from various fields about how AI is really entering CX and UX processes. The workshop... -
Najšport Case Study: The Right Track
The right track is crucial in marketing as well. We found it for Najšport – resulting in a 44% reduction in costs, a 9.38% increase in revenue... -
Vaša Lekáreň Case Study: Recipe for Margin
How to optimize the performance of e-commerce campaigns in the regulated pharma segment without full purchase tracking? For Vaša Lekáreň, we... -
29 years in digital. With the thirtieth, we begin a new era.
ui42 celebrates its birthday today. But before we blow out thirty-minus-one candles on the cake, let's pour ourselves a bit of nostalgia and... -
AI Agents: The New Infrastructure of Digital Marketing
AI agents are the next evolutionary step in digital. They are not just "better chatbots" or another analytical tool. They are autonomous systems...