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Why in 2026 a nice e-shop is no longer enough and how to optimize design for successful sales
A few years ago, the equation in e-commerce was relatively simple. If you had a visually more attractive e-shop than the competition, you won... -
E-commerce trends for 2026: How to restart the growth of an online store
If you were at the E-commerce Bridge conference in Žilina, you already know what awaits us in e-commerce this year. If you couldn't be there... -
Brand audit in 10 steps: Find out why your brand isn't working as it should
Many brands feel like they are doing everything right. They have a nice website, active social media, invest in advertising, and communicate... -
AI Trends 2026 and the Transformation of Digital Assistants into Autonomous Shopping Agents
The biggest change in 2026? AI is shifting from models to systems. From one-time prompts to agents, workflows, and infrastructure that have ... -
E-commerce in 4Q 2025: Traffic increased, but orders and revenues declined
The fourth quarter is traditionally the strongest period of the year for e-commerce. Black Friday, Christmas, sales, and high expectations usually... -
CRO in 2026: Why We No Longer Optimize Clicks, but Decisions
Just a few years ago, CRO was mainly about whether the user notices the button, where we move it, and what color we give it. Today, the reality... -
Keep moving. Don’t panic.
We had one goal in it: Not only to keep up with the pace but to set the pace. To be a partner for our clients in any discussion or challenge... -
Black Friday 2025 in numbers: The eCommerce market reports a year-on-year decline of 10%, but it is far from a black scenario.
Black Friday Week (24.11. – 30.11.) is behind us and the numbers show a clear trend: the overall market declined by 10% year-on-year, while ... -
State holidays and days of rest in Slovakia in 2026
The year 2026 brings several changes compared to the holiday calendar of 2025, which you should consider when planning vacations and the annual... -
Preparations for Black Friday in full swing: Haven't you forgotten anything?
It's here again. The e-commerce fever called Black Friday. Even though the date November 28th seems far away, preparations should already be...
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Strategic Digitalization of a B2B Company 2/3: Automation is not AI. It is the result of well-established IT processes.
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From August 17, 2026, the bidding logic in Google Ads is changing, and most advertisers will only find out when their performance drops. How can this be prevented?
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Strategic Digitization of a B2B Company 1/3: Why AI is Not the First Step
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The new AI brain directly in Meta Ads, Andromeda, which completely rewrote the way ads are distributed. How to create powerful Meta Ads in 2026?
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We tested 5 AI models in 480 scenarios. Find out when the AI agent starts lying, what causes it, and how to prevent it in practice.
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We won the Digital Pie. Check out the award-winning works of ui42 for Najšport, Vaša Lekáreň, and Dučplant and find out why the success rate matters, not the volume.
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Change your approach to Meta advertising. Discover why authentic UGC wins over sterile design in 2026 and how to increase ROAS using data.
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If you want to quickly increase traffic and sales, Google Ads is among the most effective tools in online marketing. How to create effective Google ads?
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Which SEO tools are free and which are worth paying for? Check out our selection for keyword analysis, technical audit, and link building.
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What new insights did the CX breakfast by ui42 bring? We talked with guests about how AI is actually entering UX/CX processes and what it means for companies.
26.03.2026